Heat CSP

 1) Look at the Heat Media Pack. Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'.

Heat offers readers a unique and quality experience. They also have contacts of the celeb to give readers an exclusive every time.

2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers?

It offers readers conversation starters to talk about with friends and how there journalists answer all questions readers have about famous celebrity's and there darkest secrets.

3) Now look at page 4 of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news?

It offers information on fashion and useful life hacks on food, fitness, travelling and overall wellbeing.

4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here. 

The majority of the heat readers are 90% female, average age is 35, 57% are married and segment is 50% ABC1.

MEDIA LANGUAGE:

1) How are the cover lines written to make the audience want to buy the magazine? Consider the interest/intrigue they create.

The cover lines are all extremely juicy details on celebrities that have done something that people are not aware off and they have bright colours contrasting with for example dark colours and there is a picture to go with every single cover line.

2) What are the connotations of the Heat colour scheme on this particular front cover?

It is bright colours that jump off the page to attract audience's attention also pink is recognised as a feminine colour hinting this is mainly going to be read by women.

3) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)

The image of Prince Harry and Meghan looks like they are extremely upset and possibly ashamed because Harry is looking at the ground and they have a really serious face. These pictures were taken when the celebrity was unaware (Victoria Beckham) creating suspense for the audience as for example Victoria is not wearing her outside clothes with makeup so she has been caught in her sport wear.

4) What differences can you find between the use of design and typography between Tatler and Heat? List at least three differences and explain the effect on audiences.

Tatler takes all photographs of celebrities with permission and professional cameramen while Heat takes it without them possibly knowing sometimes so that audience's will be interested in their private drama. Another difference is the colours as Tatler has very pastel and modern sort of colours for upper class rich audiences while Heat has bright colours and it is mainly targeted towards women of middle class. Lastly another difference is Tatler is read by older people above the age of like 40 while Heat can be read by teenage girls and older audiences.

MEDIA REPRESTATION:

1) What type of celebrities appear on the front cover of Heat? List them here. 

There is Prince Harry, Meghan Markle, Victoria Beckham, Liam Payne, Cheryl Cole 

2) How are celebrities represented in Heat? (Positively? Negatively? Reinforcing or challenging stereotypes?)

Celebrities are mostly negatively presented as it is accusing Victoria Beckham of lying and it is reinforcing the idea that Harry and Meghan have just made there biggest mistake.

3) How are women represented on the cover of Heat? Think about both images and cover lines here.

Women are presented as the cause of the problem and are mainly the main objective of the front page

4) How do Heat and Tatler represent social class? What different social classes can you find in the features and celebrities on the cover? (E.g. middle/upper class / working class)

 Tatler is for upper class with a high income and posh lifestyle while heat is for average middle classed people who are interested in celeb gossip